027 – Sharon Graubard of MintModa – Mapping the Thread

Fashion trend forecasting…

Sharon Graubard, Founder and Creative Director of MintModa (trend forecasting which enables trend-right product for all fashion and design-related industries – (profile)), joins Stephanie Benedetto and Samanta Cortes in the MouthMedia network studios powered by Sennheiser.

What MintModa looks for, looking for the thread, and trends as a mirror

Graubard shares how as a fashion forecaster she analyzes what’s going on — on the street and in culture — and meaningful narratives about fashion, along with some direction. How analysis happens, how the seeds of what’s coming are here and now, and focuses also on home interiors, beauty and design related industries. What she and her team look for, how you can kind of feel it, what’s coming next. Why you still have to travel to see trends, to feel and smell it. Seeing the world on your phone is not ideal, digesting info, how you can’t be everywhere and assess everything, how does info come in, what might be not so much a trend, more like assessing street tribes of fashion, looking for the thread not just low hanging fruit, new contexts, a strange mix bubbling up that becomes newness. Maps with arrows, like a psychological map behind the trend. Designers thinking they are their own trend forecasters, who the Internet affects. Now the consumer tells the industry what’s happening next. Need to see what designers think, along with what people are wearing. A self fulfilling-prophecy vs. a trend being organic? A trend has to be like a mirror.

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026 – Sabine Seymour of SUPASPOT – SUPApowers

Apparel as data platform with a biometric sensor kit from SUPASPOT…

Sabine Seymour, Consultant. Researcher, and Founder & CEO at SUPASPOT INC. (biometrics + extreme sports + fashion + artificial intelligence in a onesie at a dance party with the SUPA Powered Sports Bra having an integrated sensor made from fabric – (profile)), joins Stephanie Benedetto and Samanta Cortes in the MouthMedia Network studios powered by Sennheiser.

A digital YKK, gathering data, potential blockchain for biometrics

Seymour details the biometric sensor kit for clothing, essentially a digital YKK, connecting to piece of electronics can be clipped into garment, automatically connected it to the SUPA app, with different applications on platform, integrating sensor like a trim or zipper into the garment. Correlating and aggregating data, evaluating levels of hydration for example, resulting in much data being gathered, every garment has a unique ID and can be traced, do not give the data away, but can make a transaction that can give deals in return for data sharing. No methods of data encryption, possible block chain for biometrics?

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025 – Andrew Dent of Material ConneXion – Staying in Touch with Materials

Innovative, advanced, and sustainable materials library…

Andrew Dent, Executive Vice President, Research for Material ConneXion (the world’s largest library of innovative, advanced, and sustainable materials – (profile)) – joins Stephanie Benedetto, Samanta Cortes, and Rob Sanchez at the MouthMedia Network Studios powered by Sennheiser.

Materials across industries, the magic of physical samples, and four tenents

Dent describes how Material ConneXion show clients who make anything them how to make better products ranging from beds, to clothing, flooring, appliances, vehicles, furniture, exploring new and interesting materials, providing both digital and in-person searches, but how there is no substitution for physical samples. The way it sparks innovation and inspiration, the ability to touch and feel materials across various markets. Four tenents for innovation to get into the library, artificial spider silk, and making fabrics out of milk.

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024 – David Sasso of Buhler Quality Yarns – Farm to Shelf

Sustainable manufacturing of fine count yarns with Buhler Quality Yarns…

David Sasso, VP of International Sales for Buhler Quality Yarns (manufacturer and supplier of fine-count yarns, with over 200 years of experience producing yarns, and dedicated to the highest standards, unparalleled service and sustainable manufacturing – (bio)) joins Samanta Cortes, Stephanie Benedetto, and Rob Sanchez on location at TexWorld USA in New York.

Centuries of experience, a partnership, and quality over price

Sasso discusses Supima, a premiere spinner for micromodal and tencel products from wood fibers, how the industry lost focus, what cellulose means to comfort and breathability, how the Buhler name goes back over 200 years, a premiere spinner of premium fibers in Europe, was core product and yarn, and having been in high demand for luxury products on global basis. A partnership putting together strategies going forward, global vs. regional strategies, market changes, how Buhler knows about manufacturing of yarns, fabrics and apparel, and looking at the whole supply chain and fine tune it to be competitive. Quality is important and education as well, not problems when not maximizing consumer experience.

Educating partners, technical qualities, and sustainability

How if one saves pennies it can sacrifice dollars when the customer is not happy. Educating partners to know how a supply chain can be put together to meet price points and manufacturing goals. And speed vs. price point vs. communication vs. transportation. Breathability requires cellular features, the difference in naturally occurring vs. synthetics fibers, how everyone wants to jump to design stage without considering technical qualities of fibers, from structure to shape, and implications on performance, absorption, and having lost that knowhow. While value is the game changer, what sustainability means to Buhler, the worst sustainable product is one that doesn’t last, and didn’t accomplish much at a consumer level.   Fiber properties must be there or a fabric will be inferior. If a fiber is weak it must be blended with a stronger fiber for example.

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023 – Mercedes Gonzalez of Global Purchasing Companies – Moments of Opportunity

Strategy and brand development for retail and emerging designers…

Mercedes Gonzalez, Director of Global Purchasing Companies (a fashion strategy and brand development agency, planning and implementing strategies for retailers and emerging designers – (bio)) joins Samanta Cortes, Stephanie Benedetto, and Rob Sanchez on location at TexWorld USA in New York.

Becoming a negotiator, matching American retail sensibilities, and buyers vs. accountants

Gonzalez reveals her work as a buyer, with a forte in international business, moments of opportunity, how selling old ladies polyester dresses is not glamorous, and why that led her to being a buyer in pursuit of glamour and ending up working with knit tops up to $10. How Gonzalez developed a reputation as a good negotiator, how speaking Spanish led to advancement, her current 19 years-old company, the impact of matching international stores with the sensibilities of American stores, discoveries of a mall developer in Siberia, how advising emerging designers helped raise sales but in 2009 when online sales started were soaring, the importance of timing for opportunity, why Gonzalez has been called the dream crusher (vs. nightmare avoider), and how buyers are not buyers but instead accountants.

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022 – Tim Hallett of Kornit Digital – Reinventing Supply Chain

Digital textile printing solutions with Kornit…

Tim Hallett, Director of Marketing, North America, Kornit Digital (digital textile printing solutions) joins Samanta Cortes, Stephanie Benedetto, and Rob Sanchez on location at TexWorld USA in New York.

Humidification, wet-on-wet, and a point-and-click world

Hallett discussed Kornit’s digital printers, and how they manufacture their own ink, being a full solution to clients and their clients. One thing that is different is a humidification process. Inks all water based, doesn’t require pretreating before printing. Patented wet-on-wet process, trying to modify the supply chain, which is currently significantly extended. Just take a picture and upload it, put in system, and it is on a shirt in minutes. Ripping software will be dependent on customer workflow. Light commercial to mass customization, and a roll-to roll-solution which can go straight to a cutting machine, satisfying today’s point and click world.

The value proposition, impacting supply chain, and connecting with community

Synthetics are different, with dyes at lower temperatures. Kornit is manufacturing and selling printers and inks, eco-friendly ink system, with value proposition as a time-saver, energy saver, labor saver, significantly impacts supply chain, can take design and test it immediately, and satisfy smaller runs. Moved from design then sell to designing what you’ve already sold. Degree of colorfast on leather, and Kornit’s significant R and D. Taking dye out, replacing color, the hand feel after the process and discharge which takes out the dye from the area you want colored. Connecting with the community at TexWorld, educating clients based on technology Kornit is offering, and helping the client make money.

The Chicago Cubs, size matters, and telling the right story

Customization will be spread across a variety of industries, with examples the like when the Chicago Cubs won the World Series the shirts were not pre-made, companies can react to something more cost effectively, with the ability to react in “real time”. How long it takes for an image to lay right depends in part on size of an image, plus a look at how small, how large printer can handle. Remodeling, how Hallett’s military experience impacts doing things 100%, educating people in the business world, and learning how to tell a story at the right time to the right people to fight for something.

021 – Judy Russell of Nilit – Nylon Nuveau

Nylon 6.6 fibers and thermoplastics with Nilit…

Judy Russell, Global Marketing Strategist for Nilit (a privately owned, international manufacturer of nylon 6.6 fibers and thermoplastics headquartered in Migdal HaEmek, Israel – (bio)) joins Samanta Cortes, Stephanie Benedetto, and Rob Sanchez on location at TexWorld USA in New York.

Responding to the marketplace, sustainability, and athleisure

Russell shares how she started career at DuPont company (which invented nylon, the original synthetic silk) in the IT department, materials started as an interest and became a career. The consumer is driving what is happening in the industry, responding to the marketplace vs. trying to change it, looking at sustainability not just in product but in terms of waste, packaging, shipping, marketing, materials, recycled fiber, more responsible use of ingredients, and is part of the core mission and social and environmental responsibility. How athleisure is creeping into wardrobes, the goal of helping to make life better, and the trend of investing in a core wardrobe that will do more. Getting awareness of products to consumers .

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020 – Dr. John McKeon of Allergy Standards Ltd. – The Doctor Is In Your House

Allergen and Irritant Standards And Certifications for materials and textiles…

Dr. John McKeon, Cofounder/CEO of Allergy Standards Ltd. (a physician-led global certification company that prepares independent standards for testing a wide range of products to determine their suitability for asthmatics and individuals with associated allergies – (bio)), joins Stephanie Benedetto and Samanta Cortes on location at TexWorld USA 2017 in New York.

The evaluation process, from the ER to TexWorld, and avoiding triggers

McKeon discusses his background as an ER Doctor, how the types of textiles used, floor coverings, devices and more can impact the quality of health care, attention to irritants in textiles and materials such as formaldehyde, avoiding allergens and asthma by creating a certification system, and tying to specific conditions people have. The evaluation process including considering physical performance criteria, chemical performance criteria, looking for harsh chemicals, the physical attributes of comfort physiology, and allergen testing. The journey from orthopedic surgeon and ER doctor to attending a textile sourcing conference, a focus on entrepreneurship and innovation, and being able to create jobs and wealth in society with a focus in patient education and environmental control. How moving from command and control to managing and maintaining wellness and avoiding triggers can be reduction on medicine and ER visits.

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019 – Bunny Yan of the Squirrelz – Successes from Mistakes

Reducing waste through creativity…

Bunny Yan, Materials Upcycling Specialist and Founder of the Squirrelz (an app allowing designers and marketers to tap into the designer community and benefit from the unused materials they’ve left over – (bio)) joins hosts Stephanie Benedetto and Samanta Cortes at the MouthMedia Network Studios.

From Shanghai to New Jersey, 25 million tons of waste daily, and success stories

Yan shares why her name is Bunny, why the company’s name is the Squirrelz, her background as born in Shanghai and raised in NJ, art, drawing, design, FIT, and being in fashion/marketing for 18 years working for urban wear companies, and designing for Busta Rhymes. Reducing waste through creativity, working with brands and turning their materials or marketing waste into products or providing them to others who can, such as trimmings, buttons, extra material waste etc. The first shared economy and free marketplace of its kind, and why Yan wants it to be free right now. How landfills receive 25 million tons/day of wasted materials. How it could be another resell platform. The process of downloading the app, browsing through, finding material you like, and then you match it to a place and then pick up the material. No money need, just sign in via social platform, promoting hyper local community-building in NYC, with an aim to be global. Stories of success such as someone claiming a recorder for their autistic daughter, and a design student who became a sewing teacher for another designer’s daughter, creating a job.

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018 – Elizabeth Gillett of Elizabeth Gillett – Artwork, One Scarf at a Time

Surface design and embellishments in scarves and loose apparel…

Elizabeth Gillett, Founder/Creative Director of Elizabeth Gillett (luxury, contemporary scarves & cover-ups for women, designed exclusively in NYC – bio), joins hosts Stephanie Benedetto and Samanta Cortes at the MouthMedia Network Studios.

A lost scarf starts a business, limited runs, and infinite possibilities

Gillett discusses her success in spite of no background in fashion or business, being and expert in surface design and embellishments, how she started the company, the desire for an oversize, tactile, soft, comfortable scarf, how she got her first orders and fulfilled them, and transitioning her business one scarf at a time. Stephanie and Samanta receive gifts of personally selected limited run scarves, and how craftsmen allow Gillett to do small run artwork in the form of scarves. Soft accessories allow anyone to easily to bring something for someone. From an idea in Gillett’s mind to being worn by someone. Transitioning from hand application to printers and mills. How as a fine artist the toolbox is infinite, how textiles offer a 2D plane to explore possibilities because the material changes the design when it is applied. Knitting required help working side by side.

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